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WHY?
With the publication of The Last Drop, we wanted to provide additional resources for people that are questioning their relationship with alcohol so decided to set up Pendulum of Change and this website to support this goal. However, it is not entirely an altruistic exercise because the process of publishing a book and developing a supporting website has its own challenges – from learning new skills to marketing, from copywriting to advertising campaigns. There continues to be a steep learning curve, but it is enjoyable and extremely rewarding to see an idea finally come a reality. Hopefully, Pendulum of Change will provide the support and motivation for people to start their journey towards a different lifestyle.
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